The Drop : New Years Eve in Motown
New Years Eve has been a humongous celebration across the entirety of the globe, and in the United States, it has been specifically known to be a wondrous party in major metropolises like New York City or Miami.
Add Detroit to the list of party-crazed New Years towns, now! The Drop and the Kids’ Drop are two new traditions that have taken the Motor City by storm. Founded in 2009 by Detroit business owner Tony Piraino and Detroit resident Jerrid Mooney, Motor City New Year’s Eve was conceived to become a major community event, showcasing the center of Detroit with the metropolitan area and beyond. The free family-friendly event by day, and festive gathering for adults at night, grew annually with support from Detroit-based businesses, such as Opportunity Detroit and Meridian Health.
Looking to take the event to new heights, Piraino and Mooney partnered with Michigan-based event producers Ultimate Fun Productions and The Social Connection in 2013. Motor City New Year’s Eve has since grown to become Detroit’s largest and most publicized New Year’s Eve event, drawing up to 25,000 revelers in 2015. Mooney, Ultimate Fun Productions and The Social Connection have continued to host and grow Motor City New Year’s Eve, THE DROP.
The Motor City New Year’s Eve celebration has become the culmination of the ideas and passion of its four team members – who all either live or own a business in the area – and saw an unmet need and opportunity for a positive celebration in the midst of Detroit’s continuing renaissance and revival. This Motor City New Year’s Eve team is proud to bring Detroit and its metropolitan area a proper venue for celebrating the coming New Year with style, substance and a healthy dose of that famous spirit of Detroit, and with it, world-class live entertainment as only Detroit could pull together – plus festive cocktails befitting such an occasion!
This team dedicates the Motor City New Years Eve celebration to that spirit of Detroit and its proud citizens. Symbolically, during The Drop and the Kids’ Drop, the D-Burst sculpture is lowered from the top of the Chase Tower, with the historic Guardian and Penobscot buildings providing a breathtaking background. These historic buildings provide a link to Detroit’s proud past, while the D-Burst evokes a bright New Year and even brighter future.
Additionally, the Motor City New Year’s Eve team believes that there is no better place to celebrate the spirit of Detroit than in the spiritual heart of the city, its award-winning Campus Martius Park, where people of all ages, colors and backgrounds gather from the Detroit metropolitan area and beyond. For tickets and further info, please visit www.MotorCityNYE.com.